One idea per scene: how to edit an AI storyboard

Draft: owner to write. This post is an outline. The headings and bullets show what it will cover; the full text comes before launch.

Why one idea per scene

• A viewer reads one short line per scene. Two ideas compete for the same few seconds.
• Give each scene one job: hook, show, explain or ask.

Read the storyboard with the sound off

• The on-screen text should carry the message on its own.
• Keep each line to about six words.
• Highlight one word per line at most.

Cut, merge or reorder

• Cut scenes that repeat the hook.
• Merge two scenes that show the same screen.
• Move the clearest proof point right after the hook.

Match the scene type to the idea

• One UI detail: a feature callout that zooms into a crop with a label.
• A flow: a cursor demo or a browser scroll.
• A list of benefits: one checklist scene, not three separate scenes.
• Numbers: only ones your site already backs up. The storyboard won't add claims your site doesn't make.

Edit lines, not only scenes

• Regenerate one line instead of the whole script.
• Try the shorter, punchier or more technical rewrite, then read it aloud against the scene length.

Check before you export

• The product name and the call to action are on screen.
• The hook lands in the first two seconds.
• Key text sits inside the safe zones of every format.

To add before publishing

• A worked example: one sample storyboard before and after edits.